Sep 9, 2009; Category: Book Review; Tags: Books, Marketing, Seth Godin; No Comments
Take a look at Seth Godin’s Book Roundup, a list of mostly business and marketing books, but even those that are not have some application to business and marketing. No doubt the list could be longer, but this is what Seth has been reading. I’d like to mention another book that I think deserves your
Jun 11, 2009; Category: Business, Communication, Marketing, Video, Zeitgeist; Tags: Humor, Seth Godin, Zeitgeist; No Comments
I read Seth Godin’s blog almost daily, and check out just about anything else the man has to say in print or on video. I don’t always agree with him, but he always makes me think. The other day, he shared a video on his blog that showed people dancing at a concert, and how
May 19, 2009; Category: Blogging, Business, Communication, Marketing, Video; Tags: Entrepreneurs, Marketing, Seth Godin; No Comments
Time for another (nearly) regular Seth Godin feature video. This one is short and simple, and addresses a really important concept for bloggers (and really, all business owners) to understand: people are looking for solutions to their problems and answers to their questions. Provide them and you will have an audience (or customers). Provide them
May 12, 2009; Category: Business, Communication, Marketing, Video, Zeitgeist; Tags: Seth Godin, Tribes; No Comments
A great 17-minute presentation by Seth Godin at the TED conference about why and how tribes will change the world. Find other ideas worth spreading at the TED website.
May 4, 2009; Category: Business; Tags: Business, Seth Godin; No Comments
Right now, one of the biggest problems business people have is not knowing what to do. Businesses have to maintain motion or momentum, or they die. Uncertainty creates paralysis, which stops forward motion and puts your business in danger. If you’ve read even a few of my posts, you know I’m a Seth Godin. He’s
May 3, 2009; Category: Blogging, Business, Marketing, Video, Zeitgeist; Tags: Blogging, Seth Godin; One Comment
In this short video, Seth Godin, Sean Parker and Jimmy Wales talk about how blogging and social networking have changed small business. Another video about the value of blogging for business worth watching, Seth Godin and Tom Peters: www.openforum.com/marketing/video_hearitfortheblog.html
Apr 28, 2009; Category: Business, Marketing, Zeitgeist; Tags: Business, Economy, Future, Marketing, Seth Godin; No Comments
That’s Seth Godin’s prediction, not mine. It’s based on behavioral trends for people who are ready to buy. It might be a bit exaggerated, but let’s suppose only 50% of your sales are from word of mouth or online promotion. What are you doing to prepare for that kind of sales mix? Here in New