Apr 24, 2011; Category: Blogging; Tags: Blogging for Business, Local Search, WordPress; 2 Comments
Let’s just come out and admit it: most company blogs are horrible. Either they are never updated (I resemble that remark), or they read like press releases, in that dry, official tone of corporate PR that no one reads because it’s not actually meant to be read. So, when you find a company blog that’s
Sep 29, 2010; Category: Business, Search/SEO, WordPress; Tags: Google, Google Analytics, Local Search; No Comments
Google gets a bit cute (the idea for the “Googlebot” holding flowers comes from a post on Google’s blog entitled First Date with the Googlebot; unless you’re kind of a geek, don’t bother reading the post), but they offer some solid advice in their recently updated Search Engine Optimization Starter Guide. If you care about
Jul 14, 2009; Category: Marketing, Search/SEO, Zeitgeist; Tags: Local Search, Marketing, Zeitgeist; No Comments
It seems as though this question could be answered with a simple “yes” or “no” (I would argue “no”), but a conversation I had yesterday with Chris Madrid of New Mexico Community Capital’s IMPACT New Mexico program helped me understand two things: 1) that a static website can still have some value as an “online
Jul 4, 2009; Category: Blogging, Marketing, Search/SEO; Tags: Blogging, Local Search, SEO; No Comments
Bandwagons are lots of fun to jump onto: there are usually a lot of upbeat, excited people already there. Many of them are convinced the bandwagon is taking them to a lovely, special place where their dreams will be fulfilled. And possibly they will be. The problem is, when people are in a state of
Jun 26, 2009; Category: Marketing, Search/SEO, Video; Tags: Local Search, Marketing; No Comments
This video from fall, 2008 is a pretty good explanation of how to add your business to Google’s local business center to appear in Google local search results and Google maps. Well worth the nearly 8 minutes of your time. Kudos to Small Business Web Guru for making this clear and concise video.
Jun 24, 2009; Category: Blogging, Business, Marketing, Search/SEO, Zeitgeist; Tags: Local Search, Marketing; 2 Comments
People have gardens for different reasons. There are flower gardens, usually out front where passersby can easily see them, which are meant to provide enjoyment or present a certain "look" to the neighborhood and to the people who live there. And there are vegetable gardens, which provide food. If your vegetable garden is a hobby,
Jun 8, 2009; Category: Business, Marketing, Search/SEO; Tags: Local Search, Marketing, SEO; 4 Comments
A couple of days ago, I posted my reaction to an article I read that said 62% of small businesses do not have a website, which astounded me. But there’s a big upside in that statistic. You might think I’m talking about the upside for me, owner of a web development company, but I’m talking