Evolution Web Development

Evolution Web Development

All WordPress. All the time.

When is a Website Like a Car with No Engine?»

Apr 8, 2009; Category: Blogging, Communication, Marketing, Zeitgeist; Tags: , , ; No Comments

I continue to be amazed at how many business owners are perfectly happy with static brochure websites. Well, maybe not exactly happy with them, because they’ve certainly noticed their website is not a source of revenue. But they’ve decided they can’t expect much from the Internet and their brochure website will do. Unfortunately, static websites

Part 7, Why Bad Websites Happen to Good Companies: Failure to Install or Monitor Site Analytics»

Feb 15, 2009; Category: Bad Websites/Good Companies, Design/Development, Marketing; Tags: , , , ; One Comment

You would think that a company that puts many thousands of dollars into its website would want to track website results to find out how many unique visitors it gets, where they come from, what content is most read, and dozens of other useful bits of information that have the potential to inform smart decisions