Google gets a bit cute (the idea for the “Googlebot” holding flowers comes from a post on Google’s blog entitled First Date with the Googlebot; unless you’re kind of a geek, don’t bother reading the post), but they offer some solid advice in their recently updated Search Engine Optimization Starter Guide. If you care about
As you may or may not be aware, Google and other search engines (yes, there are still others, more or less) are altering their approach to search to deliver "personalized" and local search results. This means if someone searches for "wood stoves santa fe," they get Santa Fe listings for wood stoves at the top
I continue to be amazed at how many business owners are perfectly happy with static brochure websites. Well, maybe not exactly happy with them, because they’ve certainly noticed their website is not a source of revenue. But they’ve decided they can’t expect much from the Internet and their brochure website will do. Unfortunately, static websites
You would think that a company that puts many thousands of dollars into its website would want to track website results to find out how many unique visitors it gets, where they come from, what content is most read, and dozens of other useful bits of information that have the potential to inform smart decisions