Custom Website Design
Form follows function. Evo doesn’t start with preconceived notions of what your website should look like based on the latest design trends or what others in your industry are doing with their websites. We work first to understand your market and your brand. Then we work to understand the role you want your website to play in extending your brand to your market, and devise a functional strategy to make that happen. Only then do we start to think about how your website should look and how it should be organized to present your information to your audiences in ways that are useful to them.
Strategy – We look at how your website fits into your business goals and how it can best support your brand.
Content – Websites are most effective when they present timely and relevant content. We recommend web-savvy writers on many projects, because website content should not be the weak link in your website. In addition, we map out an information architecture scheme that optimizes the impact of your website content for your most important audiences.
Technology – Design has to integrate with website programming and database design, as well as with current web standards such as XHTML and CSS. We understand how to integrate technology with look and feel so you don’t have to choose between a website that looks good or is functional.
Design – Design is a creative process involving the integration of content, information architecture, functionality, technology, aesthetics, fulfillment of business goals, and support of your brand. It’s a lot of work, and it’s what we live for.