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Seth Godin's Book Roundup
Author: Ray Gulick; Published: Sep 9, 2009; Category: Book Review; Tags: Books, Marketing, Seth Godin; No Comments
Take a look at Seth Godin’s Book Roundup, a list of mostly business and marketing books, but even those that are not have some application to business and marketing. No doubt the list could be longer, but this is what Seth has been reading.
I’d like to mention another book that I think deserves your attention: Stories that Sell by Casey HIbbard tells you everything there is to know about using case studies for marketing.
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